Ruben Amen
Ruben George Jonathan Amenyogbo

Education
PhD Engineering (intermitted, graduated M.Phil)
B.Sc. Cognitive Neurosciene & Psychology

Architect Systems
[CEO/CIO, 2024 - present]
Tactical opportunities hedge fund.

Protocol Labs, Capital  
[General Partner, 2021 - present]
A family of techno-optimistic managers driving breakthroughs in computing.

BCG Digital Ventures 
[Venture General Manager, 2017 - 2022]
I was incredibly fortunate to work both the investment and venture side. We exclusively raised from and partnered with Fortune 500 companies allowing for outsized competitive moats. During my tenure at BCG I worked accross Industrial Goods, Automotive, Real Estate and Principal Investors & Private Equity (PIPE). On occasion I would take a multi-year founding team with a portco to support the venture from 0 to 1.

Notable ventures include: 
Pumpkin, a pet insurance company. We scaled Pumpkin to >USD100M ARP 18months into operation. Pumpkin’s seed was anchored by Zoetis (formerly Pfizer).  
Croove, a p2p car sharing platform. Croove was aquired by Turo 14 months post-launch. Mercedes Daimler was a key strategic investor.

Delivery Hero & Rocket Internet 
[International Management, 2015 - 2017]
In 2015, I worked buy-side in Rocket Internet’s 500M investment into Delivery Hero. Following significant restructuring, I subsequently joined Delivery Hero’s international management team until IPO in 2017. My key contribution to Delivery Hero was the scaling of the premium placement product, then and now a significant contributor to the enterprises bottom line. As of this writing Delivery Hero is among the most valuable companies in Europe.

INDP
[Co-Founder, 2012 - 2014]
My modelling and acting careers provided me deep access into the world of fashion and the emergent influencer industry. While hacking together a consumer facing demo; my future  cofounder eventually found me and convinced me to launch the product out of my dorm room. We raised money from  Cambridge University, Santander Bank and won multiple startup competitions. INDP never saw j-curve traction. While planning to fundraise for our Series A our team eventually got acqui-hired into the Rocket Internet Portfolio.

Institute of Cognitive Neuroscience 
[Research Assistant & Tutor, 2012 - 2014]
I was fortunate to directly work under the tutorledge of Michael Capalbo in Werner Goring’s Neuroscience Lab; I was exposed to cutting edge experimental neuroscience, including full suite fMRI. My critical path of inquiry was the application of graph theory to infer properties of the default mode network. In addition we conducted fully blind RCT designs on the implementation of tools into the body schema.

Press 
- Andreessen Horowitz
- Consensys
- World Economic Forum

Social
X: @xxi_eth 

Email
ruben[at]protocol.ai
ruben[at]architect.systems

Executive Assistance
Shelby.wilson@protocol.ai

I get a lot of emails and in practice very rarely reply, which I wish was different. This is a function of focus, not a function of indifference. (indeed, if you try to build a good thing, i cheer for you; i really do!). The more specific and sharp your message is, the more likely I am to reply. I encourage you to use the SCR framework in asking for my advice. If you're writing to pitch me your company, please read up on my investment thesis first. Similarly, if you're asking for startup advice, please study YC's Advice before writing. I do especially try to respond to questions from founders in adjacent verticals ; generally the more specific you can be, the more likely I am to be able to help.